Our mission

Friendly Eyes teaches people how to develop mental strength through kindness with the use of concentration and meditation techniques, so that we all can create a better world together.

We have experienced how integrating laser focus and daily meditation practices into our lives has brought a profound transformation to our mindset. We hope that Friendly Eyes works for you too.

Our story

Friendly Eyes is a hands-on philosophy created by life coach Jackie Reardon. Friendly Eyes integrates her knowledge of high performance with meditation and concentration techniques.

In 2005 she co-wrote Mindset, a mental guide for sport and 8 years later Mindset in Daily Life with novelist Hans Dekkers. From 2009 until 2017, together with Jacqueline van Meyel she established The Mindset, a coaching and training organization that operated internationally, both in sport and the corporate sector. Today Jackie advises professional athletes from a variety of disciplines, corporate leaders and world-class stage performers.

To make her knowledge available online and build the platform, Jackie Reardon partnered with Ed Wrede, responsible for IT, and Ay Mey Lie, who joined the team up until March 2019 to structure the organisation, run the operations, handle the business analysis, optimisation of content and digital marketing.

The team

Thank you

The Friendly Eyes team is grateful to these amazing people for everything they’ve done to make the platform come true.